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Browsing by Subject brand loyalty
Showing results 1 to 5 of 5
Preview | Issue Date | Title | Author(s) | | Feb-2014 | Brand Loyalty in the Construction Sector The Case of North Cyprus | Tümer, Mustafa; Boroumand, Garsivaz; Eastern Mediterranean University, Faculty of Business and Economics, Dept. of Business Administration |
| Oct-2014 | The Differences in Perception of Brand Loyalty to Coffee Shops and its Antecedents Among Customer Groups in Famagusta | Fethi, Sami; Homayoon, Fateme; Eastern Mediterranean University, Faculty of Business and Economics Department of Business Administration |
| 2016 | Impacts of Luxury Fashion Brand’s Social Media Marketing on Purchase Intention in Turkey: a Comparative Study on Louis Vuitton and Chanel | Tümer, Mustafa; Bekar, Gökhan; Eastern Mediterranean University, Faculty of Business and Economics, Dept. of Business Administration |
| Sep-2014 | The Influence of Perceived Service Quality on Customer Satisfaction and Loyalty: A Case Study of Four Banks in Famagusta, North Cyprus | Tümer, Mustafa; Mbi, Tarkang Mary Magdaline Enow; Eastern Mediterranean University, Faculty of Business and Economics, Dept. of Business Administration |
| Feb-2016 | A Study to Diagnose the Effect of Customer-Based Brand Equity on Brand Loyalty | Tümer, Mustafa; Duze, Benedicta Eboselumen; Eastern Mediterranean University, Faculty of Business and Economics Department of Business Administration |
Showing results 1 to 5 of 5
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