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Browsing by Subject "Consumer Satisfaction--Customer Loyalty--Marketing Management--Morocco"
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(Eastern Mediterranean University (EMU) - Doğu Akdeniz Üniversitesi (DAÜ), 2020)The aim of this study is to examine the factors affecting customer satisfaction and their intentions towards using digital banking services in Morocco. Six factors were used in this study: functional quality, brand trust, ...
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EMU I-Rep by Eastern Mediterranean University Institutional Repository is licensed under a Creative Commons Attribution-Gayriticari-NoDerivs 3.0 Unported License
EMU I-Rep:
