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Browsing by Subject "Customer Based Brand Equity (CBBE) - Destination Brand Equity - Brand Equity Dimensions - Customer Satisfaction - Future Behaviour - Revisit Intent"
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(Eastern Mediterranean University (EMU), 2012)ABSTRACT: This study revisits the previous studies carried out by several researchers on Customer – Based Brand Equity with an intension to further investigate the applications and testing of the Customer-Based Brand ...
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EMU I-Rep by Eastern Mediterranean University Institutional Repository is licensed under a Creative Commons Attribution-Gayriticari-NoDerivs 3.0 Unported License
EMU I-Rep:
