Browsing by Subject "Customer relations"

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Efficiency enhancement of marketing activities, by analyzing the levels of customer satisfaction and loyalty

Mukhitdin, Yernar (Eastern Mediterranean University (EMU) - Doğu Akdeniz Üniversitesi (DAÜ), 2013-06)

ABSTRACT: Thesis will analyze marketing activities on the example of Kazakhstan’s company such as JSC "Kcell". It will examine current marketing policies and market where company is mainly operating. Thesis will result ...
Factors Affecting Purchase Intention of Durable Goods, Case of Turkish Republic of Northern Cyprus

Zvitare, Shamiso (Eastern Mediterranean University (EMU) - Doğu Akdeniz Üniversitesi (DAÜ), 2018-01)

Exploring and evaluating the factors which affect or influence purchase intention of durable goods in particular case of Turkish Republic of Northern Cyprus was the main agenda of this study, that is perceived store image ...
Factors Influencing Consumer Purchase Intention in Social Media

Jibrin, Yusufu Chima (Eastern Mediterranean University - Doğu Akdeniz Üniversitesi, 2021-02)

A number of factors influence consumer purchase intention especially in the digital environment. With the advent of social media marketing, brands make effort to attract attention of consumers. The primary goal of this ...

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EMU I-REP