Browsing by Subject "Financial services industry - Marketing"

EMU I-REP

Browsing by Subject "Financial services industry - Marketing"

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  • Customer Perception towards the Internet Banking Services Performed by the Turkish Banking System 
    Aydın, Dilara (Eastern Mediterranean University (EMU) - Doğu Akdeniz Üniversitesi (DAÜ), 2014-01)
    ABSTRACT: The aim of this study is to investigate the customer perception towards the internet banking services and to identify the main factors affecting the usage of internet banking in Turkey. For that purpose, six ...
  • Factors affecting the adoption of internet banking in Libya 
    Shuaieb (Eastern Mediterranean University (EMU) - Doğu Akdeniz Üniversitesi (DAÜ), 2013-12)
    ABSTRACT: Internet banking has become an important channel to diversify the pull of banking services and products. Many banks have started offering such services and willing to offer themonline, therefore making the ...