Browsing 09 School of Computing and Technology by Author "TR255914"

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Browsing 09 School of Computing and Technology by Author "TR255914"

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  • Abubakar, Mohammed Abubakar; İlkan, Mustafa (KS Global Research, 2015-09-28)
  • Abubakar, Mohammed Abubakar; İlkan, Mustafa; Şahin, Pınar (Emerald Insight, 2016)
    Purpose – The purpose of this paper is to examine the influence of electronic referral (eReferral) marketing and electronic word-of-mouth (eWOM) on brand image and purchase intention, coupled with the moderating effect ...
  • Abubakar, Abubakar Mohammed; Ilkan, Mustafa; Al-Tal, Raad Meshall; Eluwole, Kayode (Elsevier, 2017-04)
    This article investigates the impact of eWOM on intention to revisit and destination trust, and the moderating role of gender in medical tourism industry. Result from structural equation modeling (n=240) suggests the ...
  • Shneikat, Belal; Abubakar, Mohammed Abubakar; İlkan, Mustafa (Harvard Academic Forum, 2016-03)
    Favoritism/nepotism are common practice at most organizations. This study attempts to provide an insight by measuring the impact of favoritism/nepotism on emotional exhaustion and education sabotage. Data was collected ...
  • Abubakar, Mohammed Abubakar; İlkan, Mustafa (Elsevier, 2016)
    Electronic word-of-mouth (WOM), also known as eWOM, is one of the most influential sources of information on the web. The aim of this study is to examine the impact of online WOM on destination trust and intention to travel ...
  • Mohammed, Abubakar; İlkan, Mustafa (Business & Financial Affairs, 2013)
    The relationship between money and output is based on “quantum theory of money and production”. Perhaps, this is a new way of looking at the role of money in a production. Quantum theory of money and production states that ...
  • Mohammed, Abubakar; İlkan, Mustafa (Business & Financial Affairs, 2013)
    The increase use of internet as source of information by consumers has raised concern among firms as well as practitioners, regarding the effectiveness of such information. Consumers have become savvier using the internet ...