Browsing 03 Faculty of Business and Economics by Author "Etehadi, Bahar"

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Browsing 03 Faculty of Business and Economics by Author "Etehadi, Bahar"

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  • An Overview of Employer Branding in Iran, Viewpoint of Potential Employees 
    Etehadi, Bahar (Eastern Mediterranean University (EMU) - Doğu Akdeniz Üniversitesi (DAÜ), 2014-09)
    As the competition in all areas of business gets tighter, a new realm of success has appeared, that is the ability to attract and keep the valuable human resources. Employer branding is the differentiation strategy of human ...