Browsing 03 Faculty of Business and Economics by Author "Mbi, Tarkang Mary Magdaline Enow"

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The Influence of Perceived Service Quality on Customer Satisfaction and Loyalty: A Case Study of Four Banks in Famagusta, North Cyprus

Mbi, Tarkang Mary Magdaline Enow (Eastern Mediterranean University (EMU) - Doğu Akdeniz Üniversitesi (DAÜ), 2014-09)

Consumers all around the globe have become more and more quality conscious. This has led to a demand for higher quality service by customers. Customer satisfaction will remain the success back bone of every successful ...