Browsing 03 Faculty of Business and Economics by Subject "Word of Mouth - Customer Satisfaction - Internet Banking"

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Factors Affecting the Use of Internet Banking; the Case of Northern Cyprus

Altun, Özlem (Eastern Mediterranean University (EMU), 2012)

ABSTRACT: The purpose of this study is, investigating the affecting factors of adopting individuals’ internet banking with adding trust and perceived web security variables. For this purpose nine hypothesis has developed ...