Browsing Theses (Master's and Ph.D) – Business and Economics by Subject "Bankalar ve Bankacılık--Sosyal Medya--Kıbrıs (Kuzey Kıbrıs Türk Cumhuriyeti, 1983-)"

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Browsing Theses (Master's and Ph.D) – Business and Economics by Subject "Bankalar ve Bankacılık--Sosyal Medya--Kıbrıs (Kuzey Kıbrıs Türk Cumhuriyeti, 1983-)"

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  • Özkan, Kamil (Eastern Mediterranean University (EMU) - Doğu Akdeniz Üniversitesi (DAÜ), 2018)
    Social Media, with 2.1 Billion users on Facebook alone, is one of the biggest platforms where brand representation plays a very powerful visible role in the business world. The effect of social media on decision mechanisms ...