Browsing Faculty of Communication and Media Studies - Thesis Colection by Subject "adoption"

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Browsing Faculty of Communication and Media Studies - Thesis Colection by Subject "adoption"

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  • Attitudes of Baby Boomers Generation on Mobile Technology and Social Media Usage 
    Demircanlı, Burcu (Eastern Mediterranean University (EMU) - Doğu Akdeniz Üniversitesi (DAÜ), 2018)
    This case study has focused on the attitudes of Baby Boomer generation towards mobile technology and social media usage in order to understand their reasons, opinions, need and their uses and gratifications of these usage ...