Browsing Theses (Master's and Ph.D) – Communication and Media Studies by Author "Safavi, Sarvenaz"

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Browsing Theses (Master's and Ph.D) – Communication and Media Studies by Author "Safavi, Sarvenaz"

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  • Context Analysis of Advertising Design: A New Context-Based Semiotic Approach 
    Safavi, Sarvenaz (Eastern Mediterranean University (EMU) - Doğu Akdeniz Üniversitesi (DAÜ), 2018)
    This research tried to validate a new approach to semiotic analysis in advertising posters. The aim of writing this thesis was to reveal a new approach in dealing with signs and the way it is used in advertising design. ...