Browsing 11 Faculty of Tourism by Subject "Hotel Restaurant - Service Failure - Service Recovery - Customer Intention - Demographic Characteristics - Developing Countries"

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Assessing customers’ perception regarding service failure and recovery strategies and consumer future behavior in the restaurant industry ;Evidence from Mashhad, Iran

Memarbashi, Shahryar (Eastern Mediterranean University (EMU), 2012)

ABSTRACT: The main objective of this research is to conduct a study to analyse service failure categories and service recovery strategies used and future customer behaviorin the context of hotelrestaurants in Mashhad, ...