Browsing 11 Faculty of Tourism by Subject "Hotel management - Marketing - Hotels - Cyprus, North"

EMU I-REP

Browsing 11 Faculty of Tourism by Subject "Hotel management - Marketing - Hotels - Cyprus, North"

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  • Exploration of Pricing Strategies in North Cyprus Hotels 
    Falalieiev, Anatolia (Eastern Mediterranean University (EMU) - Doğu Akdeniz Üniversitesi (DAÜ), 2014-09)
    ABSTRACT: The purpose of this study is to explore pricing strategies in the hotel industry. The importance of pricing and price setting in relation to profit maximization objectives of businesses is well known. Understanding ...