Browsing Theses (Master's and Ph.D) – Tourism by Author "Alphun, Cihan"

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The Balanced Scorecard System in the Hotel Industry: Application of Contingency Theory Perspective

Alphun, Cihan (Eastern Mediterranean University (EMU) - Doğu Akdeniz Üniversitesi (DAÜ), 2019-08)

This study based on the contingency theory examines the influence of perceived environmental uncertainty (PEU) on hotel performance (HP) by examining the mediating role of balanced scorecard (BSC) adoption. The study ...