Usage of social networks by digital natives as a new communication platform for interpersonal communication A study on university students in Cyprus

Abstract

Social Networking Sites (SNS), particularly Facebook (FB) have become extremely popular among digital natives, especially university-level students. Moreover, they sometimes may see social networks as an extension of their lives (boyd, 2014) which can be called as a new communication platform for interpersonal communication. For the purpose of the study, interpersonal communication skills (ICS) levels explored in four sub-sections both in the social and e-social environments.(1) Digital natives' IPC skills were measured to figure out whether there is any statistically difference between both environments. Interpersonal Communication Skills Inventory (Social Learning, 2002) is used as an instrument for the present study.