Consumer's e-lifestyle and repurchase intention in online food ordering services: Exploring the role of e-WOM and habit

dc.contributor.authorSahranavard, Seyed Arash
dc.contributor.authorOney, Emrah
dc.contributor.authorAghaei, Iman
dc.date.accessioned2026-02-06T18:43:05Z
dc.date.issued2024
dc.departmentDoğu Akdeniz Üniversitesi
dc.description.abstractThis study investigates the factors that influence users' repurchase intentions in online food ordering platforms. The study examines the influence of e-satisfaction on repurchase intention, as well as the mediating effect of attitude and the moderating effects of e-WOM and habit on the relationship between e-satisfaction and repurchase intention. The study collected data online from online food ordering platform users in Turkey and analyzed it by conducting PLS-SEM. The results show that e-satisfaction has a positive and significant influence on repurchase intention and this relationship is mediated by attitude and moderated by e-WOM and habit. The study concludes with theoretical and managerial implications and recommendations for future research.
dc.description.sponsorshipCRediT authorship contribution statement Seyed Arash Sahranavard
dc.description.sponsorshipCRediT authorship contribution statement Seyed Arash Sahranavard: Conceptualization, Formal Methodology, Writing - original draft, Writing - review Emrah Oney: Conceptualization, Project administration, Supervision. Iman Aghaei: Conceptualization, Project administration, Supervision.
dc.identifier.doi10.1016/j.techfore.2024.123647
dc.identifier.issn0040-1625
dc.identifier.issn1873-5509
dc.identifier.scopus2-s2.0-85202584877
dc.identifier.scopusqualityQ1
dc.identifier.urihttps://doi.org/10.1016/j.techfore.2024.123647
dc.identifier.urihttps://hdl.handle.net/11129/13457
dc.identifier.volume208
dc.identifier.wosWOS:001305640600001
dc.identifier.wosqualityQ1
dc.indekslendigikaynakWeb of Science
dc.indekslendigikaynakScopus
dc.language.isoen
dc.publisherElsevier Science Inc
dc.relation.ispartofTechnological Forecasting and Social Change
dc.relation.publicationcategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanı
dc.rightsinfo:eu-repo/semantics/closedAccess
dc.snmzKA_WoS_20260204
dc.subjectE -lifestyle
dc.subjectE -satisfaction
dc.subjectRepurchase intention
dc.subjectAttitude
dc.subjectE-WOM
dc.subjectHabit
dc.subjectOnline food ordering
dc.titleConsumer's e-lifestyle and repurchase intention in online food ordering services: Exploring the role of e-WOM and habit
dc.typeArticle

Files