Celebrities on Social Networking Sites Advertisements and Their Impact on Purchase Decisions
| dc.contributor.advisor | Gümüş, Agah | |
| dc.contributor.author | Samadova, Aygun | |
| dc.date.accessioned | 2016-10-11T05:01:38Z | |
| dc.date.available | 2016-10-11T05:01:38Z | |
| dc.date.issued | 2016-02 | |
| dc.date.submitted | 2016 | |
| dc.department | Eastern Mediterranean University, Faculty of Communication ,Department of Communication and Media Studies | en_US |
| dc.description | Master of Arts in Communication and Media Studies. Thesis (M.A.)--Eastern Mediterranean University, Faculty of Communication, Dept. of Communication and Media Studies, 2016. Supervisor: Assoc. Prof. Dr. Agah Gümüş. | en_US |
| dc.identifier.citation | Samadova, Aygun. (2016).Celebrities on Social Networking Sites Advertisements and Their Impact on Purchase Decisions. Thesis (M.A.), Eastern Mediterranean University, Institute of Graduate Studies and Research, Dept. of Communication and Media Studies, Famagusta: North Cyprus. | en_US |
| dc.identifier.uri | https://hdl.handle.net/11129/3005 | |
| dc.language.iso | en | |
| dc.publisher | Eastern Mediterranean University (EMU) - Doğu Akdeniz Üniversitesi (DAÜ) | en_US |
| dc.relation.publicationcategory | Tez | |
| dc.rights | info:eu-repo/semantics/openAccess | en_US |
| dc.subject | Communication and Media Studies | en_US |
| dc.subject | Consumer behavior- Internet marketing - Social Networking Sites - Celebrities in Adevertisements | en_US |
| dc.subject | Electronic commerce - Psychological aspects | en_US |
| dc.subject | Social media - Marketing - Internet marketing - Social marketing | en_US |
| dc.subject | Social Networking Sites | en_US |
| dc.subject | Social Media | en_US |
| dc.subject | Advertising and Uses and Gratification Theory | en_US |
| dc.title | Celebrities on Social Networking Sites Advertisements and Their Impact on Purchase Decisions | en_US |
| dc.type | Master Thesis |
